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Pet food mislabeling – it happens!
Researchers in Chapman University’s Food Science Program have recently published a study on pet food mislabeling. The study focused on commercial pet foods marketed for dogs and cats to identify meat...
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Hey New Zealand…watch out for the new Pedigree global ad campaign
It looks like Pedigree pet food is about to launch a new campaign in New Zealand. This is part of a new global campaign by the brand, owned by Mars, Inc. Launched first in Brazil, it aired in...
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Label reading
There is a lot of information on the web about reading the food ingredient label on your dog’s food. Some of the advice I agree with, some of it is purely marketing. But I have a much simpler test for...
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